Senior Digital Marketing Manager
Pavago • Pakistan
No Relocation
Posted: May 18, 2026
Job Description
🚀 Senior Digital Marketing Manager (B2B Growth, Demand Generation, Paid Ads, HubSpot)
Full-Time | Remote | U.S. EST Hours | Location: Pakistan
💥 About the Role
We’re hiring a Senior Digital Marketing Manager to own and scale our B2B growth engine.
This is not a coordination role.
You will:
- Drive pipeline, leads, and revenue
- Own paid + organic + outbound channels
- Build and optimize full-funnel marketing systems
- Work directly with leadership to scale growth
If you think in:
👉 funnels, CAC, conversion rates, and pipeline — not just campaigns
this role is for you.
📈 What You’ll Own
1. B2B Growth & Demand Generation (Core Focus)
- Build and execute full-funnel B2B marketing strategies
- Drive MQL → SQL → pipeline growth
- Own both:
- Inbound (content, SEO, organic)
- Outbound (email, LinkedIn, campaigns)
- Improve lead quality, conversion rates, and revenue contribution
- Build scalable growth systems, not one-off campaigns
2. Paid Advertising & Performance Marketing
- Manage campaigns across:
- LinkedIn Ads
- Google Ads
- Meta Ads (Facebook/Instagram)
- Optimize for:
- CPL, CAC, ROAS, conversion rates
- Run structured testing across:
- Audiences
- Creatives
- Messaging
- Landing pages
- Scale winning campaigns while maintaining efficiency
3. Content, SEO & Organic Growth
- Support SEO strategy + keyword targeting
- Improve organic traffic and inbound demand
- Align messaging across:
- Paid
- Organic
- Outbound
- Optimize landing pages and funnels for conversion
4. CRM, Email & Marketing Operations
- Own marketing workflows in:
- HubSpot (or similar CRM)
- Build:
- Nurture sequences
- Lead scoring systems
- Automation workflows
- Improve:
- Attribution
- Reporting visibility
- Campaign analytics
5. Leadership & Cross-Functional Collaboration
- Align closely with sales on pipeline and revenue targets
- Present performance insights to leadership
- Coordinate with internal teams or external vendors
- Identify and fix execution bottlenecks
- Help scale the marketing function
💻 Requirements
Must-Have
- 5+ years in B2B digital marketing / growth marketing
- Proven track record driving:
- Pipeline growth
- Qualified leads (MQLs/SQLs)
- Revenue impact
- Strong experience with:
- LinkedIn Ads
- Google Ads
- Meta Ads
- HubSpot (or similar CRM)
- Experience managing multi-channel demand generation
- Strong analytical and reporting skills
- Excellent English communication (written + verbal)
⭐ Nice to Have
- Experience in:
- SaaS
- Agencies
- Service-based businesses
- Exposure to:
- Outbound marketing
- Sales enablement workflows
- Experience mentoring or leading teams
- Strong understanding of:
- B2B attribution
- Funnel optimization
- Conversion rate optimization (CRO)
🧠 What Makes You a Strong Fit
- You think in revenue, not vanity metrics
- You combine strategy + execution
- You are highly data-driven
- You take ownership of outcomes
- You move fast and iterate aggressively
- You understand long B2B sales cycles
📅 What You’ll Be Doing Daily
- Review campaign and funnel performance
- Optimize paid and outbound campaigns
- Analyze CAC, CPL, conversion rates, and ROI
- Improve landing pages and messaging
- Build and test new growth experiments
- Align with sales on pipeline quality
In short:
You own the engine that drives pipeline, customer acquisition, and revenue growth.
📊 KPIs (What Success Looks Like)
- Growth in MQLs and SQLs
- Lower CAC and improved ROI
- Increased pipeline contribution from marketing
- Higher conversion rates across funnel stages
- Scalable and consistent campaign performance
🌟 Why This Role Stands Out
- High ownership, high impact role
- Direct influence on revenue and growth
- Multi-channel marketing exposure
- Work closely with leadership
- Strong growth path into:
- Head of Marketing
- Growth Lead
- Marketing Director
🧪 Interview Process
- Initial Screening
- Recruiter Interview
- Strategy & Growth Discussion
- Client Interview
- Offer & Onboarding
👉 Apply Now
If you:
- Know how to turn marketing into pipeline
- Enjoy building and scaling growth systems
- Thrive in fast-paced, performance-driven environments
This role is a strong fit for marketers who want ownership, impact, and real growth outcomes.
🚀 Senior Digital Marketing Manager (B2B Growth, Demand Generation, Paid Ads, HubSpot)Full-Time | Remote | U.S. EST Hours | Location: Pakistan💥 About the RoleWe’re hiring a Senior Digital Marketing Manager to own and scale our B2B growth engine.This is ...Additional Content
🚀 Senior Digital Marketing Manager (B2B Growth, Demand Generation, Paid Ads, HubSpot)
Full-Time | Remote | U.S. EST Hours | Location: Pakistan
💥 About the Role
We’re hiring a Senior Digital Marketing Manager to own and scale our B2B growth engine.
This is not a coordination role.
You will:
- Drive pipeline, leads, and revenue
- Own paid + organic + outbound channels
- Build and optimize full-funnel marketing systems
- Work directly with leadership to scale growth
If you think in:
👉 funnels, CAC, conversion rates, and pipeline — not just campaigns
this role is for you.
📈 What You’ll Own
1. B2B Growth & Demand Generation (Core Focus)
- Build and execute full-funnel B2B marketing strategies
- Drive MQL → SQL → pipeline growth
- Own both:
- Inbound (content, SEO, organic)
- Outbound (email, LinkedIn, campaigns)
- Improve lead quality, conversion rates, and revenue contribution
- Build scalable growth systems, not one-off campaigns
2. Paid Advertising & Performance Marketing
- Manage campaigns across:
- LinkedIn Ads
- Google Ads
- Meta Ads (Facebook/Instagram)
- Optimize for:
- CPL, CAC, ROAS, conversion rates
- Run structured testing across:
- Audiences
- Creatives
- Messaging
- Landing pages
- Scale winning campaigns while maintaining efficiency
3. Content, SEO & Organic Growth
- Support SEO strategy + keyword targeting
- Improve organic traffic and inbound demand
- Align messaging across:
- Paid
- Organic
- Outbound
- Optimize landing pages and funnels for conversion
4. CRM, Email & Marketing Operations
- Own marketing workflows in:
- HubSpot (or similar CRM)
- Build:
- Nurture sequences
- Lead scoring systems
- Automation workflows
- Improve:
- Attribution
- Reporting visibility
- Campaign analytics
5. Leadership & Cross-Functional Collaboration
- Align closely with sales on pipeline and revenue targets
- Present performance insights to leadership
- Coordinate with internal teams or external vendors
- Identify and fix execution bottlenecks
- Help scale the marketing function
💻 Requirements
Must-Have
- 5+ years in B2B digital marketing / growth marketing
- Proven track record driving:
- Pipeline growth
- Qualified leads (MQLs/SQLs)
- Revenue impact
- Strong experience with:
- LinkedIn Ads
- Google Ads
- Meta Ads
- HubSpot (or similar CRM)
- Experience managing multi-channel demand generation
- Strong analytical and reporting skills
- Excellent English communication (written + verbal)
⭐ Nice to Have
- Experience in:
- SaaS
- Agencies
- Service-based businesses
- Exposure to:
- Outbound marketing
- Sales enablement workflows
- Experience mentoring or leading teams
- Strong understanding of:
- B2B attribution
- Funnel optimization
- Conversion rate optimization (CRO)
🧠 What Makes You a Strong Fit
- You think in revenue, not vanity metrics
- You combine strategy + execution
- You are highly data-driven
- You take ownership of outcomes
- You move fast and iterate aggressively
- You understand long B2B sales cycles
📅 What You’ll Be Doing Daily
- Review campaign and funnel performance
- Optimize paid and outbound campaigns
- Analyze CAC, CPL, conversion rates, and ROI
- Improve landing pages and messaging
- Build and test new growth experiments
- Align with sales on pipeline quality
In short:
You own the engine that drives pipeline, customer acquisition, and revenue growth.
📊 KPIs (What Success Looks Like)
- Growth in MQLs and SQLs
- Lower CAC and improved ROI
- Increased pipeline contribution from marketing
- Higher conversion rates across funnel stages
- Scalable and consistent campaign performance
🌟 Why This Role Stands Out
- High ownership, high impact role
- Direct influence on revenue and growth
- Multi-channel marketing exposure
- Work closely with leadership
- Strong growth path into:
- Head of Marketing
- Growth Lead
- Marketing Director
🧪 Interview Process
- Initial Screening
- Recruiter Interview
- Strategy & Growth Discussion
- Client Interview
- Offer & Onboarding
👉 Apply Now
If you:
- Know how to turn marketing into pipeline
- Enjoy building and scaling growth systems
- Thrive in fast-paced, performance-driven environments
This role is a strong fit for marketers who want ownership, impact, and real growth outcomes.
🚀 Senior Digital Marketing Manager (B2B Growth, Demand Generation, Paid Ads, HubSpot)Full-Time | Remote | U.S. EST Hours | Location: Pakistan💥 About the RoleWe’re hiring a Senior Digital Marketing Manager to own and scale our B2B growth engine.This is ...