Social Media Manager (Full-Time with PH and EST Overlap)
Job Description
Position Type: Full Time
Location: Philippines (Remote)
Schedule: Monday-Friday , PH and EST Overlap
Salary Range: $1100 - $1300 - under probation with possibility of increase
About the Role
We’re looking for a hands-on Social Media Influencer Marketing Manager to own our
social media marketing service. From building our paid ad infrastructure from the
ground up to sourcing creators and scaling winning campaigns. This is a hybrid
creative-and-performance role ideal for someone equally comfortable filming a UGC-
style video as they are reading a cost-per-click report.
Responsibilities
Influencer and Creator Management
Identify, outreach, and manage relationships with influencers for product seeding campaigns
Brief creators on content direction and ensure deliverables meet brand standards
Build and maintain a roster of brand-aligned content creators
Paid Social & Account Setup
Create, verify, and configure Meta Business Suite (Facebook & Instagram) and
TikTok Ads Manager accounts linked to the brand
Claim and optimize brand pages across TikTok, Instagram, and Facebook with consistent handles, bios, and visual identity
Content Creation
Produce and/or direct creative video ads tailored for social media platforms
Develop and test creative formats including UGC-style walkthroughs, testimonials, and lifestyle content
Performance & Growth
Develop, Launch, monitor, and optimize paid campaigns on Meta and TikTok
Scale winning ad creatives by increasing budgets on top-performing audiences and duplicating campaigns into broader lookalike segments
Continuously test and iterate on creative formats to reduce cost-per-click and improve conversion rates
Who You Are
Proven experience running paid campaigns on Meta and TikTok
Hands-on experience with influencer outreach and seeding
Strong creative eye with video production or direction experience
Analytical mindset — comfortable using data to make creative and budget decisions
Self-starter who can set up systems and workflows from scratch
Experience in leading campaigns
Competencies and Qualifications
Must-Have
Proven track record of at least 3-5+ years in effectively managing and growing social media accounts
Proficient in managing accounts across key platforms like Instagram, TikTok YouTube, Twitter, FB pages and LinkedIn
Analytics platforms (e.g., Google Analytics, Meta Ads Manager, and platform-specific analytics tools
Holds the ability to Plan and execute a content calendar aligned with promotional campaigns, product launches, and seasonal events.
Knows how to maintain consistent brand voice and visuals across all platforms
Actively engage with followers through comments, messages, and polls to foster a sense of community.
Someone who is able to track, measure, and analyze campaign performance
Advantageous:
Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
Experience working with Amazon sellers or eCommerce platforms
Nice-to-Have
Familiarity or experience setting up, maintaining, and fixing items on Walmart, Acenda, or Target
Application Process
A case study is required upon interview selection.
We understand that searching for a new job can be challenging, and we’re here to support you every step of the way. Our goal is to make the process as transparent and respectful as possible.
Typically, the interview process includes a Recruiter Interview, Client Interview, and Practical Test, but this may vary depending on the role. Throughout each stage, we’ll keep you informed and provide feedback as quickly as we can, ensuring you feel valued and supported throughout your journey with us.
